Cardiac arrest & resuscitation
The Union of European Football Associations (UEFA) EURO 2024 Get Trained Save Lives campaign – Promoting public health during mega sport events
Authors' conclusion
GTSL effectively merged CPR training with edutainment and gamification, empowering football professionals and fans with lifesaving skills.
Study context
- Population
- Football professionals and fans during UEFA EURO 2024 (campaign 15 May–31 July 2024; Fan Zones in ten German host cities)engaged by December 2024
- Participants
- 183,887 professionals
- Outcome
- Campaign reach and CPR performance
- Follow-up
- By December 2024
Methodological detailsFour elements: self-directed online training; gamified 45-min cardiopulmonary resuscitation (CPR) sessions for football professionals; media campaigns with prominent footballers; live gamified CPR booths in Fan Zones with real-time feedback
- Four elements: self-directed online training; gamified 45-min CPR sessions for football professionals; media campaigns with prominent footballers; live gamified CPR booths in Fan Zones with real-time feedback
Main finding
As reported in the abstract
- Individuals engaged
- 183,887
- Completed full online course
- 77,387
- Elite football teams, in-person training
- 9100
- Fan Zone CPR experiences
- over 40,000
- Brief interactions, satellite events or social media
- 57,400
- Online content reach (users)
- 5 million
- Online engagements
- 4.7 million
- Gamified CPR sessions, median performance score (comparable to instructor-led outcomes)
- 88/100
Original publication
The UEFA EURO 2024 Get Trained Save Lives campaign – Promoting public health during mega sport events. Resuscitation. Published 7 August 2025. doi:10.
Composed by AI from the published abstract and checked against it. How Briefs are made →